Contactless payments in pharmacies: how can you improve your customers' experience?

Find out how contactless payments in pharmacies can benefit the efficiency of operations and improve customer service.
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Providing your pharmacy's customers with excellent, personalised service isn't just about being nice to them or filling their prescriptions.

Because of the high turnout that pharmacies usually experience, enabling your customers to check out quickly by offering personalised payment methods in line with their needs is extremely importantThis is not only so that they come back, but also so that endless queues don't form.

In this context, the contactless payments in pharmacies have gained particular prominence by combining speed, security and convenience, making the shopping experience more fluid and efficient.

Pagamentos contactless na farmácia

What is contactless payment and how does it work?

Just as the name suggests, the payments contactless correspond to transactions that are carried out without contact between the customer's payment method and the TPA of the retailer.

This is only possible thanks to the inclusion of NFC technology (Near Field Communication) in the payment terminals, which then allow a credit/debit card, a smartphone or a mobile phone to be used to make payments. wearable (smartwatch, smart bracelet, etc.) make a payment by simply approaching the Physical TPA.

To the biggest hygiene and security that contactless payment technology provides for both the customer and the retailerIn addition speed and personalisation of the transactional process (a terminal contactless offers multiple payment methods), which ultimately help to improve the customer experience.

So, once the medication has been filled, all your customer brings their card or smartphone close to their payment terminal and in just a few seconds the transaction is completed.

Why do customers prefer fast and secure payment methods?

It's often said that "time is money" and that "money is not to be trifled with". These two ideas fit like a glove with the experience a customer encounters in a pharmacy with digital payment via a terminal contactless.

O he birth of fast payment methods is closely linked to the growing digitalisation of the most varied facets of everyday lifeThis is particularly true of the experience that consumers now have with online shopping, where the entire purchase process, including payment, takes place simply and in just a few seconds.

Once repressed, these habits become demands that, in physical purchases, have to be fulfilled in order to materialise. customer loyalty in pharmacies or any other business area.

This is where speed meets the safety of TPAs contactless. In addition to providing fast transactions, the REDUNIQ payment terminals are protected by PCI DSS certification (the highest security standard for electronic payments), which guarantees that you will be able to count on contactless payments in your pharmacy that are secure and offer maximum protection against fraud and unauthorised access. in each transaction made.

This is where speed meets the security of contactless TPAs. As well as providing agile transactions, contactless REDUNIQ payment terminals count on the PCI DSS certification (the highest security standard for electronic payments). This means that contactless payments in pharmacies can be made available with total confidenceThis guarantees maximum protection against fraud and unauthorised access in every transaction.

Benefits of contactless payments in pharmacies and other healthcare establishments

Increased sales and average ticket

The ease and speed of payment can encourage customers to make more complete and spontaneous purchases, increasing the average amount spent on each visit.

Improved customer shopping experience

By offering preferred payment methods by its customers, provides a more fluid and modern experience, increasing satisfaction and loyalty.

Speed and security

With certified TPAs, such as those from REDUNIQ, the pharmacy guarantees that customer data is protected against fraud, while speeding up the checkout process.

Effortless bank reconciliation

Eliminating manual processes makes financial management easier, reduces errors and frees up time to focus on customer service.

Greater simplicity and flexibility at the time of payment

TPAs contactless accept different means of payment, such as cards, mobile phones and wearablesand adapts to all consumer profiles.

Integration with management software

The terminals can be integrated with the pharmacy's system, automating processes and reducing the risk of human error.

Accepting payments in foreign currency

Ideal for pharmacies in tourist areas, this feature allows you to receive payments in different currencies and even generate additional revenue.

How can you successfully implement contactless payments in your pharmacy?

O purpose of technology contactless is to simplify your life and that of your customers - and this simplicity cuts across its implementation.

To help you start the integration process, we invite you to take a look at our payment method comparator for physical shops and discover the features that each of our terminals has to offer your pharmacy.

Once you've chosen the TPA that suits your business, all you have to do is click on the "Join" button, fill in the membership form and wait for the REDUNIQ team to integrate the terminal.

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