What is APTERN, what are its objectives and what is it for?
Tourism in Portugal continues to break records. Not until 2023, according to government figures,
What do you need to open a local accommodation business?
Controversial for some, profitable for entrepreneurs and, above all, for the growth of tourism in Portugal, local lodgings have become an important part of the country's economy.
How to legalise a rural tourism business?
The year 2023 was the best ever for the tourism sector in Portugal. According to
Tap on Phone: what are the main benefits for your business?
The world of payments is changing at lightning speed. Contactless payments, online payments and digital wallets,
Company payment methods: options to offer your customers
Nowadays, no company is obliged to accept cash payments made with more than 50 coins
What is it and how can you create a sales funnel for your business?
The aim of any business, whether physical or online, is to capture the attention of consumers with the virtuosity of the
The 5 stages of the customer purchasing decision process
How do you convince a customer to buy? What makes them choose a product or
The importance of good customer service
Captivating customer service, attentive to the customer's needs, is the starting point for consolidated sales and
How to sell by email? Email marketing techniques to improve results
E-commerce has opened up new business horizons for companies and individuals across the country. The variety and
The importance of customer reviews and ratings for your business
With e-commerce reaching new all-time highs in terms of turnover and customers every year in Portugal and
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