Online shopping has already gained a foothold in Portuguese consumer habits. With the advent of e-commerce, buying a piece of clothing, ordering a meal or making a reservation at a hotel has become much simpler, faster and more convenient.
However, in order for the online shopping experience to be effectively simple and fast, businesses have to take into account the payment solutions they make available. Why is this important?
According to the report CTT E-Commerce 2022, "distrust of payment methods"The lack of adequate payment methods for Portuguese consumers' habits continues to be a factor that leads to people abandoning their shopping carts before finalising their purchase.
Media adapted to consumers create more satisfying buying journeys, allowing consumers to create bonds of trust with the business that not only lead them to buy more, but also to become more loyal, something that is extremely complicated in the world of e-commerce.
REDUNIQ@Payments: a payment solution in line with consumer needs
If you sell online via your own website or without a website via social networks and marketplaces, you might be wondering which are the best online payment methods that you should use. Using the CTT report once again, the answer is simple: online payment by ATM reference.
During 2022, 43.6% of Portuguese e-buyers chose to pay for their online purchases using ATM references, 4.4% more than before. In second place, also growing, is PayPal with 43.4% of preferences, followed by MB WAY payments with 33.8% (an extraordinary increase of 10.6% compared to 2021) and credit cards with a share of 28.6%, 5% more than the previous year.
Given this data, it's easy to see why it's essential to equip your online business with a payment solution that not only offers the possibility of paying for an online purchase by ATM reference, but also includes other payment methods most commonly used by the Portuguese, such as credit cards, MB WAY or digital walletsThis is of paramount importance for its economic viability.
The answer to this demand has a name: REDUNIQ@Payments. Created with the need in mind to offer those who sell online with or without a website a simple and economical way to digitise their payment services, this platform for receiving online payments will allow you to accept payments intuitively and securely, link payments by e-mail, SMS, WhatsApp, ATM reference, MB WAY or Visa and Mastercard from all over the world.
With a turnkey solution REDUNIQ@Payments accept payments with payment link has never been easier.
With no membership, monthly fee or integration costs, this solution will provide your online business with a platform, optimised for smartphones and tablets, where you can charge for payment linkThis means creating a payment link, which can be sent by email, SMS or WhatsApp to the customer.
The moment your customer receives this payment link, they will be immediately redirected to a secure REDUNIQ page, thus ensuring that throughout the payment process you have no access to the customer's card details, a facet that makes this operation completely safe for you and them.
REDUNIQ@Payments: a solution for any business
Whether you have a website or not, the solution REDUNIQ@Payments will allow you, whatever the nature of your business, to receive online payments in a simple and quick way.
Restoration
In order to conquer the market, a restaurant wishing to accept online orders can, with the REDUNIQ@Payments without having to create a specific website.
All you have to do, for example, is advertise your services and contacts on your social networks and make this available to your customers. payment solution for catering so that you can deliver the meal with the security that payment has already been made.
Retail
Whether you're a physical clothing shop looking to take advantage of social networks such as Instagram to increase your visibility and sales, or you have your own website or even just a small informal shop that sells via social networks, the retail payment solution turnkey REDUNIQ@Payments provides the means of payment requested by its customers economically, simply and without the need for integration.
With just one message via WhatsApp, for example, a customer can order a garment they saw on your Facebook Marketplace page and immediately receive the link to make the payment via the same channel, giving the business more agility and speed to fulfil its customers' wishes.
Tourist accommodation
Without the need for huge investments in time and money, with this payment solution for hotelsFor example, a small local accommodation (LA) can use social media or even email as its booking and payment platform without having to worry about where its customers come from, as this solution can accept credit card payments from all over the world.